We Intercept. We Redesign.
We’re helping make sure waste doesn’t stay waste—using it to make the future of sport.
Plastic waste is a problem. Innovation is our solution. These shoes are made in part with re-imagined plastic waste, intercepted on remote islands, beaches, coastal communities and shorelines, preventing it from polluting our oceans.
adidas Originals by Parley
Each sneaker in this collection is already iconic, now with innovations to help end plastic waste.
FROM PROBLEM TO PERFORMANCE
Follow along the journey of an adidas x Parley product.
WANT TO KNOW MORE?
Parley for the Oceans is an environmental organization and global collaboration network. Parley aims to raise awareness for the beauty and fragility of the Oceans, and to inspire and empower diverse groups such as pacesetting companies, brands, organizations, governments, artists, designers, scientists, innovators and environmentalists in the exploration of new ways of creating, thinking and living on our finite, blue planet.
Since 2015, adidas has partnered up with the environmental organization, Parley for the Oceans’ and uses Parley Ocean Plastic as a replacement for virgin polyester. By the end of 2020, we produced more than 30 million pairs of shoes containing Parley Ocean Plastic.
adidas and Parley created Run For The Oceans, a global movement that harnesses the power of sport to raise awareness of the threat of marine plastic pollution and inspire positive action against it. Run for the Oceans was launched in 2017, when, adidas and Parley united their communities of runners, influencers, athletes, ocean ambassadors and artists to take part in a global digital run via the adidas Running app. In 2021, 5 million people run for the Oceans.
Our partnership with Parley for the Oceans began as a left-field prototype created with yarn made from thousands of meters of deadly fishing net. But the idea caught on. We made more as fast as we could, using plastic waste intercepted from beaches and coastal communities, scaling from a single shoe to a global high-performance solution in just five years.
Our laces across each sneaker in the collection have been made with 100% Parley Ocean Plastic. Some outsoles, namely on the Nizza Hi and ZX 8000, are made with 80% natural rubber. The canvas, webbing and textiles of some of our sneakers—like the Forum and Stan Smith—are made with 100% Parley Ocean Plastic. And, some of our sneakers—like the Superstar and NMD R1—feature 20% shredded Boost sourced from production waste.
Learn how we’re turning the problem with plastic waste into performance.